Saturday 16 May 2009

What is Chitika PPC(Pay-per-click) program?

Chitika

Many of you may be well aware of Google adsense affiliate program which is the market-leader in PPC(pay-per-click) affiliate marketing. However, many of you may not be aware of "Chitika" PPC affiliate program which is closely following Google adsense. Google AdSense and Chitika are the current two top players in the PPC advertising market



Started in 2003, Chitika (pronounced as CHIH-tih-ka), is a full-service on-line advertising network serving over 2 billion monthly impressions across more than 30,000 websites.Chitika has been named one of the leading private technology companies in North America by Red Herring. It is also one of the top 100 private companies in North east

Chitika is currently Google adsense's close rival, and their pay per click rate has been considerably higher than that of Google Adsense. Further, their eMiniMall ads are different from Google AdSense text ads in a number of ways


1.Chitika eMinimall ads contain product pictures and hence, they can target specific products
2.Visitors can search for competitive products on your website without leaving the page
3.Publishers have the option to control the context sensitive keywords
4.Unlike Google adsense, new pages with low click-thru rates (CTR) are not penalized 
5. Chitika has a Chitika affiliate program for publishers to recruit new members


Chitika ads can run on the same page as Google adsense

Another significant way of earning money through Chitika is their referral program, through you’ll get 10% of what your referral gets. Chitika outperforms Google Adsense in some cases. The CTR(click-through-rate) is also outstanding . Chitika will make payment 30 days following the end of the month provided that your total revenue has exceeded $10 (for PayPal) 

However, Chitika does have a significant disadvantage. Since Chitika ads look much more like actual advertisements than AdSense ads, the CTR of Chitika eMiniMalls is considerably lower when compared with AdSense

Chitika ads are a wonderful source of income if you are planning to implement them newly on your webpages, or maximize your revenue in addition to Google Adsense


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Using AdWords to Promote Your Affiliate Links - What is the Policy?

There have been many rumors about using AdWords to promote your affiliate links. Some people say that it is not allowed, and others say that it is. Some say that there is a specific way to do it, and others say that using AdWords to promote your affiliate links is no different from any other AdWords campaign you would run for your own products or services. Some say it works, others say it doesn't. Are you ready to hear the truth?

The truth is that it is perfectly acceptable using AdWords to promote your affiliate links. That information comes straight from Google AdWords policy. Google only displays one ad per search query for each top-level domain, however. What this means is that if two affiliates are using AdWords to promote your affiliate links, and they are both using the same keywords in their advertising campaigns, only one ad will appear on the page when a person searches for those keywords.

This means that you must set yourself apart from the other affiliates when using AdWords to promote your affiliate links. The best way to do this is to construct a content site, where your affiliate links are used in the content, and banner ads and text ads are also used on the site for the affiliate programs that are related to the topic of your site. Instead of using AdWords to promote your affiliate links, use AdWords to promote your site, using keywords that are specific to the affiliate programs that you are trying to sell.

If you do not have your own website, and you have no intention of getting one, you can still set yourself apart from the competition by bidding high on the keywords that you have chosen when using AdWords to promote your affiliate links. You will need to literally outbid the competition - and you should know that this can get expensive, depending on what keywords you are using. See what the other affiliates are using in the text of their ads, and try to make your ads better. The more often your ad is clicked on, the more often it will appear - no matter what you are paying for the keywords.

Another option is to use keywords that your competitors are not using at all. These may be less popular keywords, but if you use the keyword selection tools provided by Google, you will be able to determine which alternate keywords will get you the best results. Don't be afraid to use the alternate keywords, as opposed to the most popular keywords - keep in mind that you only pay for the clicks you receive. If you find that you aren't getting any clicks at all for the alternate keywords you have chosen, try different keywords.

Google offers quite a bit of information to advertisers who use AdWords to promote their affiliate links. The best way to succeed with AdWords is to read the information that is provided. Learn as much as you possibly can from that information. The more you know, the better you will do. There are also a variety of ebooks available that will give you additional information about profiting from AdWords. Consider purchasing one of these products, and again, read through the information and learn as much as you possibly can.

Google Adsense – Still The Easiest Online Money?

In recent years, Google Adsense dominated forums, discussions and all opinions on the Internet. Already there are stories about fabulous wealth, and millions of those who work from home. It seems that Google Adsense already dominates the Internet site of sale of businesses and is now still regarded as the most simple money online, in addition others money making online like paid to post, selling link or affiliate marketing.

The key to success with AdSense is to place ads on pages that are in the peak traffic to the high demand keywords. The higher price per click to the advertiser, the more you receive for each click to your site. Of course, it does not pay for low-cost-per-click keywords and pages that do not work. 

With all the people still in line and click every day, it’s no wonder why Google Adsense is an instant success. 

For some, being new in this market, it would be a blow to the pride that their site is buried somewhere in the classified ads of other support services. But if the idea that it makes more money that way, all doubts and skepticism is buried. 

There are two large and is intelligent, success factors of some webmasters and publishers learn, is to make money more easily with AdSense. 

1.

High-alignment with the traffic on your site. If you click on your minutes, you discover that most visitors are taking advantage of the free movement of affiliate marketing and eBooks that you offer on your site. In simple words, your ads are effective, and more clicks. It also means more money for you. 


2.

Placing Adsense links on pages, the production of young, or, better yet, no gain. To place adsense on a page of resources, the amount of potential loss of customers to other websites. Tricky, but effective. 


If learned to function effectively, these two factors are a good source of a minimum income from a high-traffic page. Many people with this strategy, and some money with AdSense. It is also particularly pleasant pages of information, their efforts on providing a powerful affiliate link content to their visitors. Now they can return money on their services. 

With the many techniques, people are now under study, the easiest way of their money from Adsense, it is not surprising that Google is trying everything to update and polish their Adsense for their good image . 

The possibility of adding the AdSense Category 2 is not impossible. With all the people over time in their Adsense now and still in this form of marketing, there is no doubt about the many improvements are made. Make sure the smile on the faces of the webmasters and publishers around the world, if sub-affiliates and double or even triple the amount they deserve.
The convenient, money-is basis, with Adsense now is the capacity, 200 URL filters. This gives webmasters the ability to block the supply of low value of their pages to their web sites. Talk about the only ones that are favorable and discharges which, in my opinion as “useless”. 

With Google AdSense, the possibilities are endless. But there is also the possibility of someone taking advantage of the simple quality that makes Internet sales. If you think more about them, these negative factors force to break Google Adsense and Thrash in the process. If this happens, people have to go back to ancient forms of sale that are not making money online as easy as Adsense. 

For the moment, however, Google AdSense is here to stay. While some people want to make money online with their talent, the future is good. In addition to all the strict guidelines on the implementation of Google Adsense, it is to take some time for AdSense gespammt privileges and even regulated.

Thursday 14 May 2009

How Not to Promote Your Blog: Top 10 Broken Blog Promotion Strategies

  1. Leaving “great post” comments on other blogs.


One of the best ways to get readers to your blog early on is to leave comments on other blogs. Of course, there’s a right and wrong way to go about this. Here is an example of a good and bad comment, using ProBlogger’s comment section as an example.

Patrick O’Keefe recently wrote a guest post on ProBlogger titled “Enhance and Grow Your Online Community Through Appreciation“. Here are two comments from that post:

Shane wrote:

Very good post, thank you for writing it.

Baker Wrote:

I saw this first hand, but really I stumbled into it unintentionally. I put up a bumbling video of myself thanking everyone for allowing me to have over 6400+ visits in my first full month blogging. The video wasn’t great quality or presentation, but people realized it was very genuine and I received several comments and e-mails. Again, I wasn’t out to really benefit like this, but I realized a side benefit from my regular reader’s really connecting with the video. Thanks again for 31DBBB, it helped me so much in having a great start!

Shane, you’re comment is broken. Obviously, you got one of the top 3 spots (which drives a lot of traffic on a successful blog like ProBlogger). But where’s the sincerity? Where’s the realness? It’s a fake comment meant to do one thing, drive traffic. It’s a waste of everyone’s time and it’s a big no no.

Baker did it right.

When you leave comments on other blogs, remember these three things: sincere, relevant, and valuable.


2. Emailing random blog authors and asking them to link to one of your posts.



I made this mistake early in my blogging career. Needless to say, I got a lot of hate mail in return.

You never get a second chance to make a first impression. If your first impression is a spam-looking (no matter how good your intentions are) email to a random blog author trying to get them to link to your posts, you’re not going to make any friends.

Instead, find a way to add value to their blog and engage them with that in mind. They call it “link love” for a reason. Very few time-tested bloggers have sex on the first date. Build relationships slowly over time and you’re in like Flynn.


 3. Asking random blog authors for a link exchange.



This goes along with number 2. Usually new bloggers will write to other bloggers and try to get them to place a link to their site in their blogroll in exchange for a link back. It’s a good way to build pagerank and get recognition, especially if you’re in the blogroll of a highly trafficked site.

But what’s a blogroll for? It’s to help readers find other quality sites on the same topic. Insincere link swapping devalues the goal of a blogroll.

Again, build that relationship. Add value. You get rewarded for being genuine, not for being hyperfocused on getting traffic.


4. Making Twitter all about you and your blog.



Twitter is a great way to drive traffic to your site. Darren recognized that early and started TwiTip, a site that gives you tips on using Twitter effectively. Unfortunately, as Twitter gets more mainstream it’s going to lose value. That’s just the nature of free networking and exposure.

Twitter is my third highest source of traffic and I don’t have all that many followers. What I do have is important followers. Relevant followers. And I only follow relevant people who I actually care to hear from. That’s what Twitter was designed for. That’s what makes Twitter effective.

The people who are breaking Twitter (yes, it’s being torn down in terms of value as we speak) are the ones who use it to promote only themselves and only their blog. They’ll throw a retweet out there every once in a while and join in on a #followfriday session, but that’s about it. Their main goal is to drive traffic without adding any value. And who can blame them? It’s free and easy.

Let me give you a tip. Free and easy asks for abuse. Abuse is a great short term strategy. So is eating donuts for energy. But what happens when you get a big sugar spike? Crash. If you abuse Twitter and Facebook and others you’re going to crash as soon as people catch on to your antics. Shamless self-promotion on Twitter and social networking sites is a horrible long term strategy.


5. Joining forums simply for promotion.



See point number 4.

Forums are a great way to drive traffic to your site if you do it right. Don’t be a broken forum user. Put a tasteful link to your site in your signature and then make it your mission to interact the way the forum was designed. Be on the forum for the benefit of others and to further your own education, not to promote your blog. If you add value (see the trend), you’ll get the traffic.


6. Submitting all your posts to social media sites.



Are you a social media spammer? Do you have 70 social media buttons below your posts? Do you submit every post to most of them? It’s cheesy. Again, things that are free and easy get abused. It’s your job not to abuse them. Write great content and you’ll get recognized in time. If you force it, you’ll get recognized as the spammer you are and you can kiss success bye bye.

Instead, join the three most relevant social media sites and work to build value. Promote 10 times as much of other people’s material as you do your own. And don’t forget: sincere, relevant, and valuable.


7. Writing for search engines.



I want you to achieve the top spot on Google. Really, I do. But as a reader, I’m hungry for good content that’s sincere, smooth, and easily ingestible. Your keyword soup gives me the runs, in like, I run far away very fast.

If you write for the search engines and not for your readers, you’re going to get the top spot in Google. You’re going to get a lot of traffic and your adsense revenue is going to be great. But you’ll never have a great blog. You’ll never have a dedicated tribe of readers. You’ll never be a respected resource.

Search engine spiders aren’t going to give you good word of mouth. Neither are the strangers that find you on google who visit you once, hate your content, and leave.

Good content can and should be keyword dense. The trick is to do it without making my head spin. Copyblogger will teach you how it’s done.

8. Loading your site up with badges to all the social media communities you joined overnight.


Have you ever been to a blog that has a sidebar full of social media and social networking profile links? They’re on just about everything. On top of that, they throw in a big mybloglog widget and an entrecard widget.

You can be a jack of all social media sites, but you’ll end up being a master of none. Besides that, it’s just a bunch of clutter to your readers. Google beat out Yahoo because Google was simple and Yahoo was hectic. Do you want your readers to focus on the content or to focus on everything BUT the content?

Zen Habits is the master of simple. You have no choice but to read his content because there’s nothing else to do. And look at his subscriber count. Take a hint. There’s no way you can add value to a hundred social media profiles. Be selective and go for clean.

9. Copying someone else’s style or idea.



The easiest way to look creative is to not be creative at all. There’s enough creative out there that you can just copy and paste and people will probably never be the wiser.

And I’m not talking about lifting content from other blogs. That should be an obvious no-no. What I’m talking about is finding a successful blog and copying their overall style and even parts of their design. If I look like them, I’ll have their success. No, you won’t. You can never be more original than the original. Think about how that affects readers…

If they like the original, they’ll stick with the original. If they don’t like the original, they’re not going to go for a copy cat. You lose both ways. When you copy what your competitors are doing, you ensure that you’ll never pick up any market share.

If you want to be the best, you have to stand out. Figure out what everyone in your niche is doing and do the opposite.


10. Using search engine auto-submitters.



Have you seen these things? Get your site indexed on 50000000000000 search engines instantly!

This isn’t particularly bad, it’s just a waste of time and money. It’s not necessary. The only search enginge you need to target is Google and getting your site indexed is free and easy.

Use Google’s Webmaster Tools, get a sitemap plugin, write great titles and great content, and get “link love” by building relationships and adding value to other people’s projects. That’s all you have to do to own Google search. Throw the gimmicks out the window and focus on sincere, relevant, and valuable.

Tuesday 12 May 2009

AdSense Announce ‘Google Ad Planner’ - Showcase Your Site

 If you run AdSense on your blog and are looking to attract advertisers to target it specific with their ads then you’ll want to check out a new tool that AdSense have just announced on their blog - Google AdPlanner’s Publisher Center.

Ad Planner is a tool that advertisers use to find sites related to their ads and this new publisher center you can have some say over what they see when they’re looking for sites to advertise on.

First you need to claim your site (there are two methods either through Webmaster Tools or if you’re a DoubleClick Directory User) and then you can customize the description for your site, highlight the ad types that you run, share Google Analytics data (if you wish - this will replace the estimated traffic numbers that Ad Planner currently gives advertisers), choose categories for your site etc.
 

Internet Entrepreneurs cashing in on Swine Flu

You'll be interested (and probably not surprised) to know that the Swine Flu (aka H1N1)is paying off for some.

Internet marketers and entrepreneurs are cashing in on the swine flu outbreak, with online games and merchandise. I have even read that people are offering 'swine flu kits' for about $60, containing
flu mask, 'hygiene gel' etc.

You may be interested in the following articles:

http://www.smh.com.au/news/technology/web/swinefighter-net-cashes-in-on-flu-scare/2009/05/01/1240982386499.html

http://www.tamingthebeast.net/blog/ecommerce/swine-flu-and-ecommerce.htm

I guess its cashing in on panic levels. Good on you for making a go of it, just hope people do it in not-so-rorty way....

I must admit, i'm not that concerned about infection, living here in Australia, i feel (naively) its too far away too worry about. No doubt,unfortunately - we will see an increase in Australians (and people worldwide) infected, as these numbers increase i may get worried then.

The same thing happened several years ago with the avian (bird) flu. Sales of Tamiflu and Relenza sky-rocketed, as well as the share price for Biota Holdings, the company that produces Tamiflu.

Anyway getting back to the topic, there are 318,000,000 records for 'swine flu' in the Google SERPS.

The average CPC for the following keywords:

pandemic $2.02
swine flu $0.52
flu vaccine $1.82

There is definitely potential to cash in (if you like), though i think you can probably do it in other ways, information sites, selling masks that work (apparently the masks aren't that effective anyway, as with any breathing you gather moisture, which renders the mask ineffective).



Try finding a decent swine, flu related domain name - the best ones have all been taken.

Apparently there were reports of this infection, as early as last year (November).

On a serious note, my sympathies do go out to the families of those seriously affected by this flu. Be safe, especially anyone travelling on airplanes or in/out of Mexico or southwest US states

Tips for Building a Website Suited for Affiliate Marketing

Even though many affiliate marketers have made money online without a website, you should realize that having one increases your potential to earn huge amounts of money. It will help you build a professional reputation as well as brand your affiliate marketing business. Apart from that, having a website will give you a venue for building a community of like-minded people that will form your customer base. Keep in mind that having a community within your website means encouraging repeat visits. Repeat visits will then translate to an increased potential to make money.

If you study affiliate marketing websites that have proven to be successful, you can get an idea of what elements, in terms of content, design, and user-participation, are crucial.

Content

To make your affiliate marketing website interesting and useful to your target market, you need to publish tons of unique and relevant content on a regular basis. What works best is publishing reviews for affiliate products. This would allow you to pre-sell them and entice your visitors to make a purchase. Other than product reviews, you can publish information on other things that are relevant to your offerings as well as to your target audience.

User-Participation

Apart from the content that you publish yourself, you need to provide space for your readers to publish their own content. You need to allow them to participate in your site so that they will keep visiting it and spend more time there. What you can do is create a forum and encourage your visitors to discuss issues that are relevant to your offerings. This way, you can get more of your visitors to build interest in your business and gain insights from what they have to say at the same time.

Design

A website suited for affiliate marketing is not only pleasing to the eyes and easy to use. To make your website successful in getting leads, you need to make sure that the most important information is easily visible to your visitors. Apart from that, you need to make your affiliate links accessible no matter where in your site a visitor is. Just be sure that you don't overdo it or you might just end up annoying your readers.

Keep these things in mind when developing a website suited for affiliate marketing and you can be sure to have a website that generates and converts leads